OpenPine Privacy Policy
Effective Date: March 1st, 2025
Benchmark Labs, Inc. (“Benchmark Labs,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy (“Policy”) is important, and we encourage you to carefully read it.
This Policy describes how we collect, use, and share data related to your interaction with our websites (collectively, the “Sites”), mobile applications (“Apps”), and any other online services that reference or link to this Policy (together, the “Services”). The Services do not include any sites or apps that link to a different privacy policy. This Policy also explains your choices regarding our use of your data and how you can access, correct, or delete your data. By using the Services, you accept the terms of this Policy and consent to the data collection, use, and sharing described here. From time to time, we may separately ask for your explicit consent (e.g., clicking a button or adjusting a setting) and will always give you an option to revoke that consent.
Note: Depending on your location, certain parts of this Policy may not apply to your use of the Services. Where relevant, location‑specific notices are included. If you use our Apps, please keep your device’s operating system and the Apps up to date so that you have access to the latest privacy controls.
Table of Contents
- Why and How We Collect and Use Personal Data and Other Information
- Data Collection Technologies and Consumer Choice
- How We Share or Disclose Your Information with Vendors
- Other Limitations on Privacy
- Retention Period
- Data Rights
- International Transfers
- Our Commitment to Security
- Changes to the Privacy Policy
- How to Contact Us
- California Consumer Privacy Act
1. Why and How We Collect and Use Personal Data and Other Information
A. Information We Collect from You
We may collect and use information (including “personal data,” depending on your jurisdiction) to run the Services and enhance your experience. Below is an overview of the types of data we collect and how we use them:
How We Use Personal Data | Purpose | Categories of Data Processed | Type of Vendor |
Provide core weather features | Deliver precise forecasts and weather-related updates. | – Device information- Identifiers- Location information- Preferences | Technology |
Analyze and measure usage | Improve our Services by understanding how you interact with them. | – Device information- Identifiers- Usage/interactions- Location- Privacy choices | Analytics, Technology |
User account registration and subscription (if applicable) | Support account functionality (e.g., subscriptions, personalization). | – Identifiers- Payment information- Preferences | Advertising, Analytics, Technology |
Provide alerts and notifications | Offer you push or in-app notifications. | – Device information- Identifiers- Location- Preferences | Technology |
Recognizing/honoring consent & data rights | Respect your choices regarding data usage and comply with data rights requests. | – Device information- Identifiers- Privacy choices | Advertising, Analytics, Technology |
Communicating with you | Respond to inquiries and support requests. | – Identifiers- Location information | Technology |
Marketing and advertising | Deliver marketing, promotional messages, and measure ad effectiveness. | – Device information- Identifiers- Usage/interactions- Location- Privacy choices- Inferences | Advertising, Analytics, Technology |
IT operations | Manage networks, systems, and infrastructure (including security). | – Device information- Identifiers- Network activity- Location | Technology |
B. Location Information
Depending on your device settings, we may collect:
- General Location: Derived from your IP address to show approximate weather info and location-based content.
- Precise Location: With your consent (e.g., via mobile OS settings), we may collect GPS-based data to provide hyper-local forecasts.
- Manual Location Entry: You may enter a location manually (e.g., city, ZIP code) if you opt out of direct location collection.
- Vendor Location Collection: Our vendors (e.g., advertising, analytics) may also collect or receive location info.
C. Information from Advertisers, Analytics Vendors, and Advertising Vendors
We might receive data about you or your usage from partners that help us measure, analyze, and deliver personalized experiences.
2. Data Collection Technologies and Consumer Choice
We (and third parties acting on our behalf) use technologies like cookies and local storage to deliver personalized experiences, and measure usage.
A. Cookies and Local Storage
- Cookies: Small text files stored in your browser. They can be strictly necessary, performance-related, functionality-oriented, targeting, or social network cookies.
- Local Storage: Stores data on your device for preferences, settings, or offline features.
B. Your Choices
You can control how your data is collected or used:
- Device Settings: Use your OS settings to disable location-based services.
- Alerts/Notifications: Disable via your device or App settings.
- Email Marketing: Unsubscribe from marketing/newsletter emails via the “Unsubscribe” link or your account settings.
3. How We Share or Disclose Your Information with Vendors
We may share information (including aggregated data) as follows:
- Service Providers: Select vendors (Analytics, Advertising, Technology) help us operate and improve the Services (e.g., hosting, payment, customer support).
- Other Websites/Services and Links: Our Services may link to external sites or use plug-ins. Their data practices are governed by their own privacy policies, not ours.
- Business Transactions: In case of mergers, acquisitions, reorganizations, or asset sales, your data may be disclosed or transferred as part of that deal.
- Aggregated Information: We may use or share non-identifiable aggregated data (e.g., foot-traffic trends).
- Legal Disclosures: If required by law, subpoena, or to protect rights, safety, and property.
4. Other Limitations on Privacy
We, our affiliates, or service providers may disclose your data without your permission:
- If required by law, subpoena, or court order.
- To protect someone’s rights, property, or safety.
- If your actions violate our Terms of Use or legal rights.
- When otherwise permitted by law.
5. Retention Period
We retain information as long as needed for our business operations, to comply with legal obligations, resolve disputes, and enforce agreements. We may keep de-identified data indefinitely.
6. Data Rights
You have rights to access, obtain a copy of, correct, or delete certain data related to your use of the Services, subject to verification and applicable law.
- How to Submit a Request:
- Email us at info@benchmarklabs.com.
Note: Deletion requests only remove existing data. If you continue using our Services, new data may be collected again.
7. International Transfers
Data collected may be processed in the United States and elsewhere, which may have different data-protection laws than your country of residence. By using our Services, you consent to these transfers, subject to applicable law. Where legally required, we will use standard contractual clauses or other methods to protect cross-border data transfers.
8. Our Commitment to Security
We use physical, electronic, and managerial measures to protect your data. However, no transmission or storage system is 100% secure. You use our Services and transmit data at your own risk.
9. Changes to the Privacy Policy
We may update this Policy to reflect changing business needs or legal requirements. We will notify you before material changes take effect, typically by posting an updated version on our Services.
10. How to Contact Us
If you have questions or concerns about this Policy, please contact us at:
Benchmark Labs, Inc.
Attn: Privacy Office
[1234 Example Street]
[City, State ZIP], [Country]
Email: info@benchmarklabs.com